Goal Tracking

Track conversions, signups, purchases, and other important actions on your website with PureStats goal tracking.

What are Goals?

Goals help you measure how often visitors complete specific actions on your website. Common goals include:

• Newsletter signups
• Account registrations
• Purchases or checkouts
• Contact form submissions
• File downloads
• Specific page visits (e.g., "Thank You" page)

Creating a Goal

To create a goal in PureStats:

1. Go to your site's dashboard
2. Click on Settings (gear icon)
3. Navigate to the Goals tab
4. Click Add New Goal
5. Enter a goal name and select the trigger type

Goal Types

Pageview Goals

Track when visitors reach a specific page. Perfect for "Thank You" pages after form submissions or purchases.

Custom Event Goals

Track specific actions using JavaScript. First, add the tracking code to your website, then trigger the event:

// Trigger the goal when a button is clicked
document.querySelector('#signup-btn').addEventListener('click', function() {
    purestats('Signup')
})

Or use inline event handlers:

<button onclick="purestats('Signup')">Sign Up</button>

Setting Up Event Tracking

Before tracking events, make sure the purestats function is available:

// Initialize purestats if not already loaded
window.purestats = window.purestats || function() {
    (window.purestats.q = window.purestats.q || []).push(arguments)
}

// Now you can track events
purestats('Signup')

Common Goal Examples

Track Newsletter Signup

<form onsubmit="purestats('Newsletter Signup')">
    <input type="email" placeholder="Your email" required>
    <button type="submit">Subscribe</button>
</form>

Track Purchase

// After successful purchase
purestats('Purchase', {
    props: {
        product: 'Premium Plan',
        value: 99.00,
        currency: 'EUR'
    }
})

Track File Download

<a href="/files/guide.pdf" onclick="purestats('Download', {props: {file: 'guide.pdf'}})">
    Download Guide
</a>

Viewing Goal Data

Once goals are set up, you can view them in your dashboard:

• See total conversions over time
• View conversion rate (conversions / visitors)
• Filter by date range to analyze trends
• Compare goal performance across different periods